Jillian Alexander SMC Associate Professor faculty page
Resources for Students:
Fall 2024 Office Hours:
Sundays: 6:30 p.m. PT - 7:00 p.m. PT (August 29, 2024 through December 8, 2024) Other times by appointment Schedule via Canvas (click on SMC Connect) or email Meet online via Zoom
As an Associate Professor, Jillian Alexander inspires students by sharing her passion for building thriving companies and strong regional economies. She brings proven methods and insights gained from more than 25 years of successfully managing and leading high-profile
strategic initiatives, positioning companies to remain or become MARKET LEADERS and TREND-SETTERS, close ACCRETIVE DEALS, and achieve beneficialEXIT.
Jillian teaches her students about a wide variety of industries and business activities,
including making business decisions, assessing opportunities and risk, neuroeconomics
and consumer behavior, innovating products and services, designing and building organizations,
strategic sourcing, distribution channels, production and operations strategy and
planning, forecasting and evaluating performance, advertising & publicity, inventory
and supply chain management, managing people as well as customer and vendor relationships,
raising capital, managing cash flow, and financial reporting. She instructs her students
in the use of relevant methods and frameworks -- not only “how to”, but also “why” and “when” to apply them; and makes students aware of the limitations of other widely-taught
and used, yet often inappropriately applied, techniques.
In addition to teaching, Jillian is an entrepreneur and the Managing Director of international
award-winning Conduit Consulting LLC, a Strategy, Transaction Advisory and General Management Consultancy firm she founded
in 2002. In her previous roles as Vice President Corporate Development at SONY Pictures Entertainment and, Vice President Corporate Development& Strategic Planning at eMemories, and Practice Area Manager and Senior Consultant, Strategic Change Practice at Price Waterhouse LLP / PricewaterhouseCoopers LLP (PwC), she advised on and managed complex repositioning, restructuring, and reorganization
strategic initiatives. That built on her early-career in progressively more responsible
Sales Management roles with Fortune 500 Retailers, followed by Production Management and Marketing Management roles with Film/TV/Commercial Advertisement companies. Jillian has extensive experience managing projects, relationships, and
business activities; and has attained substantial knowledge of a wide array of industries,
business processes, and regions which she continually refreshes. Her clients have
included public corporations, private enterprises, non-profit organizations, and government
agencies in all life-stages spanning the Agribusiness, Biopharmaceutical, Consumer
Electronics, Energy, Entertainment, Financial Services, Healthcare, Internet, Media,
Paperboard, Professional Services, Real Estate, Retail, Telecommunications, Travel,
and other diverse industries. Read more here.
Like many SMC students, Jillian worked and lived with roommates throughout her undergraduate
degree so that she could graduate debt-free. Jillian studied Marketing at Arizona State University, then completed her product design and marketing studies and received her B.A.A., cum laude, in Fashion Designfrom the American College for the Applied Arts. After nine years managing in Retail, Media, and Entertainment industries, Jillian
returned to school to round-out her skills and knowledge, earning an M.B.A. from Cornell University’s S.C. Johnson Graduate School of Management where her studies concentrated on Financeand International Business. Her professional qualifications include Certified Merger & Acquisition Advisor, CFA Institute-Regular Member and Certified Human Resource Consultant.
Fall 2024 Course Information:
List of Spring 2024 SMC courses taught by Jillian Alexander with course descriptions
Units: 3.0 Transfers to: UC, CSU e-book with digital platform access is adequate
An overview of the functional areas of business in a global society. Students will
complete the course with knowledge of the general business environment, economic systems,
business ethics, operations and project management, and technology and information
systems. In addition, students will learn the fundamentals of economics, business
owner-ship, entrepreneurship, finance, management, leadership, and marketing. Key
themes woven throughout the course include exploration of career options and development
of business problem-solving skills.
Fall 2024 section will be taught 50% live via Zoom and 50% through Canvas and other
learning platforms. Each week students should plan to devote 1.5 hours to live class,
1.5 hours to interactive learning activities and 1.0 hours to reading assigned text
chapters.
Units: 3.0 Transfers to: CSU Required Text e-book with digital platform access is adequate
This course surveys the principles and techniques of current and evolving business
communication as a process in a variety of business situations. The course emphasizes
planning, organizing, composing, and revising business documents using appropriate
utilization of a variety of technological platforms, business related internet writing
contexts, and web resources. Also, this course will incorporate a variety of internet-based
communication tools relevant to doing business in today's world. This course is designed
for students who already have college-level writing skills.
Fall 2024 section will be taught through Canvas and other learning platforms. Each
week students should plan to devote 4.5 hours to interactive learning activities and
1.0 hours to reading assigned text chapters.
Units: 3.0 Transfers to: CSU Required Text e-book with digital platform access is adequate, yet textbook is exceptionally good
This course focuses on general business problems, theories, techniques and strategies
necessary in the development of business activities in the global market place. The
course is designed to promote an understanding of the impact that a country’s culture
and its political and economic environments have on a firm’s international operations.
The course covers the global perspective of business fundamentals as they relate to
international management, communication, marketing, finance, ethics, etc.
Fall 2024 section will be taught 40% live class on SMC campus and 60% through Canvas
and other learning platforms. Each week students should plan to devote 2.0 hours to
live class, 2.5 hours to interactive learning activities and 1.0 hours to reading
assigned text chapters.
Other Courses Taught at SMC:
List of additional SMC courses taught by Jillian Alexander with course descriptions
Units: 3.0 Transfers to: UC, CSU
This course introduces modern business marketing concepts and strategies and familiarizes
the student with standards, procedures, and techniques used in marketing. Topics include
marketing research; consumer behavior; target marketing; green marketing; and product,
pricing, promotion, and distribution strategies.
Units: 3.0 Transfers to: CSU
Students learn how to avoid biasing results when creating a study and conducting market
research as well as how to analyze and classify consumers' behavior to gain understanding
and explain insights attained from the research.
Units: 3.0 Transfers to: CSU
Students will learn the technological and strategic aspects of electronic commerce
essential to succeeding in today's internet-based economy. No background in e-commerce
is necessary. This is a lecture and theoretical course which covers the key technologies
used in e-Commerce, the history of internet and web technologies, infrastructure,
and the economic forces behind e-Commerce. Business goals and constraints, technology
and process tools, business strategies and tactics, and underlying economic theories
relating to successful e-Commerce will be discussed.
Units: 3.0 Transfers to: CSU
This course focuses on marketing management problems, techniques, and strategies necessary
to incorporate the marketing concept into the framework of the world marketplace.
This course is designed to promote an understanding of the impact that a country's
culture and environment have on the marketing mix as well as the problems of competing
in markets having different cultures.
Units: 3.0 Transfers to: CSU
We discuss ethical and interpersonal challenges that occur in the workplace and students
learn how to prevent, deter, and overcome the issues which might arise. Current events
and case studies will be used.
Units: 3.0 Transfers to: CSU
This course covers the fundamentals of how to organize, finance, and operate a small
business. Topics to be covered include business plan development, financing, legal
and ethical issues, marketing, entrepreneurial team development, and business models.
Units: 3.0 Transfers to: CSU
This course introduces the student to management concepts and strategies used by modern
businesses. The course is designed to familiarize student with the accepted standards,
procedures, and techniques employed by top, middle, and supervisory level managers.
Further, the course provides students with an understanding of the role of management
and how to develop plans and execute strategies in pursuit of organizational goals.
Units: 3.0 Transfers to: CSU
In this case-format introductory "management of strategy" course, we discuss businesses’
current opportunities and challenges as well as the pro’s and con’s of their strategic
options. Students learn how to identify options, develop and practice analytical and
decision-making skills, and devise viable strategies to apply in actual business situations.